(Ecofin Agency) - As Africa accelerates its digital transformation, leveraging AI, cloud technology, and advanced content services has become essential for consumers and businesses. These tools enable users to experience efficient and responsive digital services that support a shift toward a more interconnected and tech-driven landscape across the continent.

Vodafone and Google have announced a ten-year agreement focusing on integrating Google’s AI and cloud capabilities across Vodafone's services in Europe and Africa. This partnership, announced on October 8, will introduce a variety of new AI-powered devices, digital services, and enhanced TV experiences to millions of customers.

Sundar Pichai, CEO of Google and Alphabet said: “I’m excited to see how Vodafone’s consumers, small businesses, and governments, will use generative AI and Google Cloud to transform the way they work and access information.”

The initiative will leverage Google’s Gemini AI models and Google Cloud’s infrastructure to bolster Vodafone’s offerings across 15 countries and extend support to its partners in an additional 45 markets. Through this collaboration, Vodafone aims to enhance data storage, security, and AI functionalities, improving the digital experience for consumers, businesses, and governments alike. Additionally, Vodafone will integrate Google’s AI capabilities into its existing TV platform, which is already powered by Android TV.

This expanded alliance is part of Vodafone's strategy to improve digital infrastructure, with goals that include offering better security and AI-based solutions across its network, creating personalized experiences for users, and facilitating industry-standard advancements in areas like online safety and responsible AI.

By leveraging Google Cloud’s platform, Vodafone aims to develop new cloud-native cybersecurity services and enhance threat detection capabilities for business customers. The partnership also includes plans for improving workforce productivity by integrating Google’s tools with Vodafone’s connectivity services.

According to the independent 'think and do tank' the European Centre for Development Policy Management (ECDPM), currently, less than 10 African countries have developed national AI strategies. There is a pressing need to accelerate AI adoption to prevent falling behind in global technological advancements. By leveraging AI and cloud services, Africa can enhance digital experiences for consumers and businesses, supporting sectors like finance and telecommunications increasingly reliant on scalable and secure digital infrastructure.

Hikmatu Bilali