(Ecofin Agency) - US firm Coca-Cola, the world’s leading beverage producer, said it plans to invest $90 million in Kenya between 2016 and 2018, Reuters reported.
The move should allow the company which actually faces rude competition from its rivals SABMiller and Pepsico, to boost its offer in the soft drinks sector, by next year. It falls under a broader strategy involving an investment of $17 billion in Africa, between 2010 and 2020.
Let’s recall that Coca-Cola currently dominates Kenya’s soft drinks market. Present in the country since 1948, the firm employs about 923 people.
Espoir Olodo